SCL Health is a faith-based, nonprofit healthcare organization that offers comprehensive coordinated care through 11 hospitals, 210 physician clinics, home health care and other services in Colorado, Kansas and Montana. Westmeath worked with SCL to build the strongest communication team in healthcare.
SCL Health wanted to restructure a decentralized 40-person marketing and communications function with operations in 10 locations to create an integrated, high-performance team that could effectively serve this $2.3 billion regional healthcare system.
Working with the marketing and communications and human resources leadership, we interviewed team members and assessed skills in the context of evolving business requirements. Team members were kept informed of the progress of the initiative and participated in self assessments. The newly-created structure became a shared service for the hospital system with a cohesive set of priorities and milestones.
Armed with our assessment, SCL was able to realign its resources based on business priorities and best practices, begin a process to fill major skills gaps, and create a multi-disciplinary, metrics-driven team. Budgets were consolidated and realigned against a set of shared priorities.
“Westmeath understood the skills and competencies required and drove the change management process. Having a deep understanding of the healthcare industry was critical to understanding our specific needs. They set appropriate expectations and delivered outstanding results in a finite period of time on a tight budget.”- Christine Woolsey, Senior Vice President, Chief Communications & Marketing Officer, SCL Health Systems