In the trenches and in the ivory tower. Sweating it out like you, on the front lines at Fortune 500 companies, ad agencies and public relations firms. We’ve managed everything, from product recalls to labor disputes, from acquisitions to restructuring initiatives, from CEO transitions to branding campaigns.
You’re beyond pixie dust messaging. You’re too deft for yes-man consultants. You need a partner that supplants the suits, storyboards and the pony tails. You need a partner who cuts to the chase, adeptly navigates your culture and delivers practical alternatives.
Enter Westmeath™. Our virtual model is battle tested. We deliver solutions without the bureaucracy that’s typically associated with the traditional agency model. Think consistency. Beginning, middle and end processes. Milestones against timelines. Repeatable methodologies. These are our ways.
Whether you need a sparring partner or a sounding board, we help you punch above your weight.
Our counselors are all seasoned professionals who have held the reins of high stakes marketing and communications programs. This Netsortium™ of professionals draws upon the intellectual capital and C-Suite experience of our founder, Anne M. McCarthy. Serving as a communications executive for global corporations including Sara Lee Corporation, IBM, Polaroid, DuPont, SAP, Western Union and CH2M , Anne developed a passion for international business, a holistic approach to problem-solving and a world-wide network of top talent. She knows what hard work accomplishes and she isn’t afraid of breaking a sweat.
“Who better to partner with for leveraging your brand than a key convener in the industry who’s a pro at reaching across the aisle to bolster collaboration among top talent in our profession? When we need extra messaging muscle around here, I’ve got Anne McCarthy on speed dial.”
“Westmeath understood the skills and competencies required and drove the change management process. Having a deep understanding of the healthcare industry was critical to understanding our specific needs. They set appropriate expectations and delivered outstanding results in a finite period of time on a tight budget.”
“I have known Anne for more than 15 years both as a global communications leader and now at the helm of her consultancy. I have always found her intellect and critical thinking skills to be in the top echelon of global communications professionals. Her intuitive ability to read a room, discern the pulse of the executives in the conversation, and then offer targeted advice, is superb. In addition, Anne is a realistic professional who combines her sensibilities with her creative perspective to produce outcomes for her clients that area aligned with their values, business objectives, and intent – she is a voice that every company and executive should have as they seek problem solving partners – she is a true “partner” to her clients, which many profess to be and Anne embodies in every conversation.”
“Westmeath learned the intricacies of our organization, in turn offering us a methodical approach to align our programs so that we could create a unified message. They helped us to button-up our priorities and embrace our heritage, without losing sight of our very bright future.”
Anne McCarthy is an incredible strategist, communications executive and coach. Anne and her team helped me discover, polish and narrate my personal brand and communicate it consistently and effectively through social media and online channels. As the result, my followership has increased by 30% and I am constantly been sought after as an authority on the subject by corporations, agencies and individuals. Lastly, I never knew the power of networking and the strategies for effective networking until becoming a client of Westmeath. Through Anne’s coaching, I have established an expanding and powerful personal network which has been an invaluable source for further connections, influence and personal development. It has been a true privilege working with Westmeath and their world class team. I know I will work with Westmeath again in my future endeavors and I honestly can’t wait!
Leave it to Anne McCarthy to provide the optimal forum for top talent in the region to exchange insights and ideas on the latest and greatest in marketing communications. The Thread Summit furthered our professional community toward greater knowledge on issues like brand, content, channels, and digital. I can’t wait to see what she comes up with next!